• The 100 Year Skin Project | By 24 Skin Bank

    Growing up in India, I often heard the blessing: “Jug Jug Jeeyo”—may you live a hundred years.
    But no one ever told us how.
    As a scientist and mother, I began asking...

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  • When Ancient Wisdom Meets Modern Science

    For decades, massage was sidelined by Modern Medicine — often viewed as anecdotal, indulgent, even irrelevant to serious science.
    But research now tells a different story....

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  • Why Biomimetic Skincare Works Better than the Rest?

    In a world obsessed with quick fixes, we chose patience.
    While others created complex routines with endless actives, we studied the skin itself — its intelligence, its rhythm, its quiet ability to heal when undisturbed.

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