RE:FRESH-Biomimetic Face Wash

RE:FRESH-Biomimetic Face Wash

Rs. 1,198.00
Sale price  Rs. 1,198.00 Regular price  Rs. 0.00
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RE:FRESH-Biomimetic Face Wash
24 SKIN BANK – BIOMIMETIC SCIENCE

RE:FRESH
Soap Free Facewash

THE SCIENCE-BACKED PROMISE
Every foaming face wash you've ever used stripped your Natural Moisturising Factors — the molecules your skin needs to hold water. RE:FRESH uses a soap-free hydrogel system that removes exactly what doesn't belong, leaving every NMF precisely in place. The result: skin that feels clean but never tight.
🚫 Soap-Free
🧬 NMF-Preserving
💧 pH 5.5 Balanced
🌿 96% Natural
🤰 Pregnancy Safe
🏙️ Urban Defense
💰
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Rs. 1,198.00
Sale price  Rs. 1,198.00 Regular price  Rs. 0.00
Taxes included · Extra 7% off on prepaid orders · Shipping calculated at checkout.
Only 14 units remaining in this batch
🔬
The Science Guarantee — The biology works. If you followed the protocol for 28 days and saw nothing, tell us exactly what you did. We'll review it and make it right.

🧑‍🔬
Formulated by Dr. Deepa Suhag — ICMR, DRDO & DST grant awardee · Govt. Of India Complete Patent Holder.
🌍
Sold in 10+ countries · Made in India · Small batch — always fresh
🧬 COMPLETE THE SYSTEM — MOST POPULAR WITH SAVINGS OF ₹526 BY USING WELCOME10

The Complete Skin Hygiene System

RESET works best followed by RE:FRESH + RE:CALM. Get all three and save ₹526 vs buying separately by using code: WELCOME10.

RESET 30 ml + RE:FRESH 50 ml + RE:CALM 50 g
₹4,729 ₹5,255
SAVE ₹526 code: WELCOME10
GET THE FULL SYSTEM KIT →
Details

RE:FRESH: The Hydrogel Defence

Most Cleansers Join the Enemy

RE:FRESH Fights Back.Stop falling for the "Squeaky Clean" trap. That tight, dry feeling after washing isn't cleanliness—it's a damaged barrier. RE:FRESH is a soap-free, biomimetic hydrogel engineered to dissolve urban grime while leaving your skin’s natural moisturizing factors (NMF) 100% intact.

 

Biomimetic Engineering: We Speak Your Skin’s Language.

Most skincare is foreign to your body. RE:FRESH is different. We use Biomimetic Technology—formulating with ingredients that your skin already recognizes as its own.

Instead of an aggressive chemical reaction, RE:FRESH creates a Hydrogel Cushion. This microscopic network glides over your pores, lifting away pollutants without ever disturbing the delicate lipid bilayer that keeps your skin healthy.

The Feature Grid:

Skin-Identical Lipids: Phytosphingosine mimics your skin’s natural barrier to lock in moisture while you wash.

Amino-Acid Surfactants: Gentle, plant-derived cleansers that remove grime but leave your Natural Moisturizing Factors (NMF) untouched.

Frictionless Hygiene: The hydrogel texture acts as a buffer, preventing the micro-tears caused by traditional "scrubbing" or foaming.

Why Zero Foam Means Total Protection

If it bubbles, it’s probably breaking your barrier. Traditional foaming agents (like SLS/SLES) are surfactants that act like "detergents" for your face. While they feel satisfying, they aggressively dissolve the lipids that hold your skin cells together.

RE:FRESH uses a non-foaming Hydrogel Delivery System. It’s not a lack of power; it’s an evolution in precision.

Feature Traditional Foaming Cleansers RE:FRESH Hydrogel
Cleansing Action Harsh Stripping (Sulfates) Biomimetic Suction (Amino Acids)
Skin Feeling "Squeaky" / Tight / Dry Calm / Supple / Dewy
Barrier Impact Depletes Natural Oils (NMF) Preserves & Reinforces Lipid Layer
pH Balance Often Alkaline (pH 7-9) Perfectly Skin-Balanced (pH 5.5)
Urban Grime Cleans surface only Deep-cleans PM 2.5 pollutants

 

Key Outcome:

Result: Resilient, calm skin that feels "bouncy" immediately after rinsing—never tight, never dry.

What’s Inside: The Biomimetic Actives

We don’t use "filler" ingredients. Every molecule in RE:FRESH is selected for its biological compatibility with human skin. We chose actives that don't just sit on the surface, but actively support your skin’s natural resilience.

The Active Trio

🌾 Oat Peptides & Avena Sativa:

The Job: The "Fire Extinguisher."

The Benefit: Instantly calms inflammation and reduces redness caused by heat, sweat, and urban pollution.

🧪 Amino-Acid Surfactant Complex:

The Job: The "Smart Cleanser."

The Benefit: Uses Sodium Cocoyl Glycinate to lift dirt and PM 2.5 particles while leaving your skin’s delicate lipid moisture barrier completely intact.

🧬 Phytosphingosine:

The Job: The "Barrier Architect."

The Benefit: A skin-identical lipid that reinforces the "glue" between your skin cells, preventing moisture loss (TEWL) during the cleansing process.

The "Clean" Promise:

0% Sulfates | 0% Fragrance | 0% Essential Oils | 0% Alcohol

 

The Skin Hygiene Protocol: 2 Steps to Resilience

True skin hygiene isn't about scrubbing harder—it's about cleansing smarter. For maximum protection against the Indian urban climate, we recommend the Biomimetic Double Cleanse.

The Step-by-Step System

STEP 1: DISSOLVE (The RESET Deep Pore Oil)

The Action: Apply to dry skin.

The Science: Like-dissolves-like. This step melts away stubborn SPF, sebum, and waterproof makeup without tugging the skin.

STEP 2: REFRESH (The Hydrogel Face Wash)

The Action: Apply to damp skin and massage for 60 seconds.

The Science: The hydrogel lifts water-soluble pollutants (PM 2.5) and sweat while "padding" your barrier with a cushioning moisture layer.

STEP 3: SEAL (We Recommend RE:CALM)

The Action: Apply to slightly damp skin.

The Science: Lock in the calm. Your barrier is now perfectly prepped to absorb nutrients without irritation.

The Golden Rule: "Massage for 60 seconds. Let the biomimetic actives recognize your skin. Don't rush the hygiene."

Cleansing that Protects. Never Punishes.
"If washing your face leaves your skin tight, dry, or stinging—your cleanser is the assault. I designed RE:FRESH to simplify your hygiene without disrupting your biology." — Dr. Deepa Suhag
The Intelligent Difference

ECM Biomimetics™: Mirrors the hydration-lipid logic of your skin’s own extracellular matrix for instant biological trust.


Zero Harsh Extras: 0% Fragrance. 0% Alcohol. 90% Naturally Derived.
The Details-

| Vegan | Cruelty Free |  Pregnancy Safe | Fragrance Free |  

  • Quantity: 50mL (Lasts 45–60 days).
  • Price: ₹1,198 (Taxes Included).
  • Prepaid Advantage: Extra 5% Off + Priority Shipping due to limited stock.
INGREDIENTS (INCI)

Aqua, Sodium Cocoyl Glycinate, Cocamidopropyl Betaine, Decyl Glucoside, Glycerin, Propanediol, Panthenol, Avena Sativa (Oat) Kernel Extract (or Oat Peptides), Phytosphingosine, Betaine, Sodium PCA, PEG-120 Methyl Glucose Dioleate, Xanthan Gum, Acrylates Copolymer, Caprylyl Glycol, Ethylhexylglycerin, Disodium EDTA, Citric Acid, Sodium Hydroxide.

How to use?

Step 1: RESET (PM) – Apply 1–2 pumps to completely dry skin and massage gently for 1–4 minutes. Focus on areas with blackheads or congestion; you will physically feel the "grits" (solidified sebum) surfacing under your fingertips. Emulsify with a splash of water and rinse.

ideally Step 2: RE:FRESH (AM/PM) – Always follow RESET with a gentle water-based wash (RE:FRESH) to remove all loosened debris. RE:FRESH is a soap-free, biomimetic hydrogel wash that removes grime without stripping your Natural Moisturizing Factors (NMF).

Ideally Step 3: RE:CALM (AM/PM) – Seal in with RE:CALM. Apply on slightly damp skin. RE:CALM is a weightless 'skin drink' that seals the barrier and provides sweat-safe hydration optimized for humid climates.

Additional Information

1. Molecular Solvency
Engineered with biomimetic lipids that mirror the skin’s natural sebum. This allows RESET to act as a biological solvent, liquefying hardened "grits," oxidized oils, and waterproof mineral SPF that traditional cleansers simply glide over.

2. Deep-Pore Extraction
Unlike foaming agents that only clean the surface, RESET penetrates the follicular lining. It physically dislodges deep-seated congestion and blackheads, providing the tactile "grit" release that serves as immediate proof of efficacy.

3. Barrier Stewardship
While it ruthlessly eliminates external waste, RESET is programmed to respect your "Biological Wealth." It leaves your skin’s essential moisture barrier intact, ensuring a "plump" and hydrated finish rather than the dreaded "squeaky-clean" tightness.

4. Environmental Neutralization
Formulated to encapsulate microscopic urban pollutants and heavy metal residues (PM2.5). By removing these sub-micron triggers, it halts the oxidative stress cycle that leads to "Urban Aging" and chronic inflammation.

RE:FRESH IN THE 24 SKIN BANK SYSTEM
STEP 01 • PM • 3–4×/WK

RESET

Deep Pore Oil
Evacuates solidified sebum & grits*
YOU'RE HERE
STEP 02 • AM/PM • DAILY

RE:FRESH

Biomimetic Hydrogel Wash
Clears debris. Preserves every NMF.
STEP 03 • AM/PM • DAILY

RE:CALM

Biomimetic Skin Drink
Seals the barrier. Locks hydration.

30 Seconds. Morning & Night.

RE:FRESH is your daily face wash — AM and PM. It's the bridge between RESET's deep evacuation and RE:CALM's barrier seal. Use it every time you cleanse.

AM

Morning Cleanse

Wet face with lukewarm water. Dispense 1–2 pumps, work into a light lather and massage gently for 30–60 seconds. Rinse thoroughly. Your skin will feel clean — not stripped. No tightness. No squeaky feeling. Follow immediately with RE:CALM on damp skin, then SPF.
After waking · Before SPF
PM

Evening Cleanse(After RESET)

On RESET nights: after massaging and rinsing RESET, immediately follow with RE:FRESH to clear all loosened debris from pores. This two-step pairing — oil cleanse then hydrogel wash — is the core of the 24 Skin Bank protocol. Never skip RE:FRESH after RESET. Seal with RE:CALM.
After RESET · Before RE:CALM

RESET loosens.RE:FRESH clears.

RESET physically dislodges sebum plugs from the follicular lining — but they need to be cleared off the skin surface before sealing with RE:CALM. RE:FRESH's hydrogel formula captures all loosened debris without re-depositing it or stripping protective lipids.
1–2 pumps · 30–60 seconds · Always follow with RE:CALM
NMF
Safe
0%
synthetic sulphate surfactants — RE:FRESH uses a soap-free hydrogel system with no SLS, SLES, or harsh derivatives that disrupt the Natural Moisturising Factor
96%
naturally derived, skin-identical ingredients — formulated to be recognised by your skin's extracellular matrix without triggering an inflammatory response
pH 5.5
balanced to match your skin's natural acid mantle — the first line of defence against environmental pathogens and transepidermal water loss
Why It Works

Clean Without Stripping.

The average foaming cleanser removes dirt — and also your skin's NMF, ceramides, and acid mantle in the process. RE:FRESH uses a biomimetic hydrogel matrix that dissolves surface impurities while leaving every protective molecule your skin produces completely intact.

NMF Architecture Preservation

NMF Architecture Preservation

Your Natural Moisturising Factors — amino acids, urocanic acid, PCA — form the water-holding matrix of your outermost skin layer. RE:FRESH's soap-free system leaves these completely undisturbed. Your barrier finishes cleansing in the same biological state it started.

Hydrogel Capture Technology

Hydrogel Capture Technology

RE:FRESH's hydrogel base encapsulates and lifts urban particulates, RESET-loosened sebum, residual SPF, and surface bacteria — suspending them in a water-soluble matrix that rinses completely clean without leaving residue or film on skin.

Urban Climate Engineering

Urban Climate Engineering

Formulated for Indian urban skin: high humidity, heavy pollution, mineral SPF residue, PM2.5 particulates. RE:FRESH removes all of it at pH 5.5 — the exact acidity that keeps your antimicrobial acid mantle strong and your barrier intact after every wash.

THE DIFFERENCE

Your Old Cleanser
vs. Biological Cleansing.

STANDARD CLEANSER
Surface Clean Only

SLS/SLES surfactants strip the NMF alongside dirt — leaving skin "squeaky clean" but actually damaged at the barrier level

High-pH foaming formulas disrupt the acid mantle — raising skin pH and inviting bacterial overgrowth and sensitivity

Cannot capture RESET-loosened debris from follicular lining — the deep-pore evacuation goes to waste

Fragrance additives and harsh preservatives irritate already-sensitive post-RESET skin

Rebound oiliness within hours as sebaceous glands overcompensate for barrier stripping

Leaves a residue or film that interferes with the absorption of RE:CALM applied after

RE:FRESH
Biological Cleansing

Soap-free hydrogel system — zero sulphates, zero stripping, zero NMF disruption on every wash

pH 5.5 formula maintains the acid mantle — skin finishes clean and biologically fortified, not compromised

Hydrogel matrix captures and lifts RESET-loosened debris completely — completing the deep-pore protocol

Fragrance-free, preservative-minimal, pregnancy-safe — zero unnecessary ingredients that compete or irritate

Sebum production normalises within 2–3 weeks as the barrier stops overcompensating for daily stripping

Rinses residue-free — RE:CALM applied immediately after absorbs fully into a clean, open barrier

WHAT'S INSIDE

Every Ingredient Has a Job.

🌊
Hydrogel Base
HYDROXYETHYL ACRYLATE / SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER
The backbone of RE:FRESH’s cleaning system. This biomimetic polymer forms a water-soluble matrix that encapsulates impurities on contact — lifting them cleanly without surfactants. Rinses completely with zero residue.
💧
Glycerin
GLYCERIN (VEGETABLE-DERIVED)
Added to the cleanse formula to maintain a hydrating environment during washing. Prevents transient moisture loss while the hydrogel captures impurities — so skin finishes cleansed and hydrated, never parched.
🌱
Aloe Vera
ALOE BARBADENSIS LEAF EXTRACT
Nature’s skin soother. Provides anti-inflammatory and cooling action during cleansing — essential for calming post-RESET skin that may be temporarily more reactive. Rich in polysaccharides that support barrier function.
🍵
Green Tea Extract
CAMELLIA SINENSIS LEAF EXTRACT
Polyphenol-rich antioxidant that neutralises free radicals on the skin surface during washing, before they can penetrate. Helps prevent oxidative damage from urban pollution — the source of new “grits” forming post-evacuation.
🫧
Cucumber Extract
CUCUMIS SATIVUS FRUIT EXTRACT
A gentle toning astringent that temporarily tightens pores post-cleanse and reduces mild puffiness. Cooling and anti-inflammatory — particularly effective at calming the redness that can follow a RESET massage session.
🌼
Calendula Extract
CALENDULA OFFICINALIS FLOWER EXTRACT
Antimicrobial and anti-inflammatory botanical that prevents microbial recolonisation of freshly-evacuated pores immediately post-cleanse. Works in tandem with RESET’s Neem Oil for a complete antimicrobial deep-clean cycle.
🌿
Licorice Root
GLYCYRRHIZA GLABRA ROOT EXTRACT
Contains Glabridin — one of the most potent botanical inhibitors of tyrosinase, the enzyme behind post-inflammatory hyperpigmentation. Helps prevent the dark marks that often follow purge-phase breakouts.
🌾
Oat Kernel Extract
AVENA SATIVA KERNEL EXTRACT
Colloidal oat in a cleanser format. Provides a protective film over skin during washing, reducing TEWL and friction-related irritation. Dermatology’s most validated ingredient for sensitive and eczema-prone skin.
Vitamin E
TOCOPHEROL
Fat-soluble antioxidant that stabilises the formula and provides residual antioxidant protection on skin after rinsing. Works synergistically with Green Tea Extract for comprehensive free-radical defence.
FULL INCI
Aqua (Water), Glycerin, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Caprylic/Capric Triglyceride, Isoamyl Laurate, Glyceryl Stearate, Aloe Barbadensis Leaf Extract, Calendula Officinalis Flower Extract, Cucumis Sativus (Cucumber) Fruit Extract, Avena Sativa (Oat) Kernel Extract, Camellia Sinensis (Green Tea) Leaf Extract, Helianthus Annuus (Sunflower) Seed Oil, Glycyrrhiza Glabra (Licorice) Root Extract, Beta Glucan, Centella Asiatica Extract, Chamomilla Recutita (Matricaria) Flower Extract, Tocopherol (Vitamin E), Ethylhexylglycerin, Phenoxyethanol
MADE FOR

Every Skin Type.
Especially Yours.

RE:FRESH's soap-free biomimetic formula adapts to every skin type — because it works with your skin's biology, not against it.
🛢️
Oily & Acne-Prone
RE:FRESH doesn't strip sebum — it removes only what doesn't belong. Sebaceous glands stop overproducing when the barrier is intact.
🌸
Sensitive & Reactive
Fragrance-free, alcohol-free and sulphate-free. Oat Kernel and Aloe Vera create a calming cleansing buffer.
🏜️
Dry & Dehydrated
Glycerin-based cleansing helps preserve moisture — leaving your barrier hydrated instead of stripped.
🏙️
Urban Indian Skin
Designed for pollution, SPF build-up, sweat, and humidity while protecting your acid mantle.
Your Journey

What 28 Days of Proper Cleansing Looks Like.

01
DAYS 1–7

The Transition

The tightness that followed your old cleanser disappears. Your skin stops feeling stripped after washing for the first time. Some users notice PM sebum production beginning to reduce as the barrier stabilises and stops overcompensating.
02
Days 7–14

The Stabilisation

The NMF layer begins rebuilding. Post-RESET skin clears more smoothly with RE:FRESH removing all loosened debris completely. Reduction in closed comedones as the barrier's sebum regulation begins to improve.
03
Days 14–21

The Refinement

Pores appear visibly smaller and cleaner. Skin holds hydration through the day. Mid-day shine reduces. The "post-wash glow" now follows naturally from RE:FRESH — without three corrective products layered after it.
28
Day 28+

The Reset

A fully functioning biological barrier. Skin that cleans, hydrates, and defends itself without six products propping it up. Clean pores that stay clear. A natural glow that doesn't need coverage to exist.
Developed by a Scientist with 15+ years of experience.

Real Results. Real People.

Thousands are seeing visible skin transformations.

Instagram DM
My skin is glowing 😭
Omg so happy for you ❤️
Will order again!
Priya 2 weeks ago
★★★★★

Absolutely loved the results!

Founder
"Skincare is biology, not decoration. RESET was built to do what no water-based cleanser can — reach inside the follicular lining and remove what doesn’t belong, without touching what does."
DR. DEEPA SUHAG (Ph.d) FOUNDER, 24 SKIN BANK
ICMR AWARDEE DRDO AWARDEE DBT AWARDEE FULL PATENT HOLDER (Govt. of India) 15+ YRS RESEARCH
COMMON QUESTIONS

Got Doubts?
Good.

Most "gentle" cleansers still use mild surfactants such as Cocamidopropyl Betaine or Sodium Lauryl Sulfoacetate that strip the NMF to varying degrees. RE:FRESH contains zero surfactants — it uses a biomimetic hydrogel polymer that captures impurities mechanically rather than chemically. This means it removes everything that doesn't belong without touching a single NMF molecule. The result is a fundamentally different post-wash feel: genuinely clean but never tight, dry, or stripped.
Yes. RE:FRESH works as a standalone daily cleanser and will outperform any standard foaming wash at maintaining your barrier and reducing post-wash tightness. However, RE:FRESH is not an oil cleanser — it cannot dissolve hardened sebum plugs or mineral SPF embedded deep in pores the way RESET does. For surface cleansing, RE:FRESH alone is excellent. For deep-pore evacuation, RESET + RE:FRESH as a two-step protocol is significantly more effective.
This is the most common first-time reaction, and it's important to understand: the squeaky-clean, tight feeling you associate with "clean" after a foaming wash is actually the feeling of your NMF being stripped. RE:FRESH doesn't create that sensation because it doesn't strip your NMF. Your skin will feel soft, clean, and slightly dewy after rinsing — not tight. If it takes a few days to trust that it's working, that's normal. Your skin will confirm it within the first week as tightness and rebound oiliness both reduce.
RE:FRESH removes water-soluble surface residue effectively — including light makeup, sweat, and some mineral SPF. For heavy mineral SPF, waterproof makeup, or deeply embedded oil-soluble residue, RESET should precede RE:FRESH. RESET dissolves these oil-soluble substances; RE:FRESH then clears the loosened debris. Together they provide complete double-cleanse removal. If using RE:FRESH alone on heavy SPF days, consider a separate oil-based first cleanse first.
Yes — RE:FRESH is 100% pregnancy-safe. The formula contains no retinoids, salicylic acid, essential oils, or any ingredient contraindicated during pregnancy. It is fragrance-free, alcohol-free, and contains only naturally derived botanical extracts widely regarded as safe during pregnancy and breastfeeding.
With 1–2 pumps used morning and evening, one 50ml bottle lasts approximately 2 months — making it the longest-lasting product in the system. One bottle covers your AM/PM cleansing for a full quarter while RESET and RE:CALM will typically need replenishing sooner.